This signage for the brand new McDonalds, on the corner of Boylan and Peace Street in Raleigh, pretty much sums up my own mental turmoil upon going there. MMMM…fries…no, it’s bad for me….mmmmmm…no I should support local businesses…french fries mmmmm…no!…mmmmm.
That Special McDonalds Feelin’
February 23, 2009
The Evolution of Brands
January 29, 2009
In the United States our history is represented by brand not blood. The great lineage’s of power are the likes of Coke, Ford and Wal-Mart. In antique stores and ol’ timey restaurants, nostalgia is represented by old promotional signs that never were meant to be collectible. With that in mind, sales is sales and even [...]
Be eco-friendly…with your font!
January 7, 2009
Maybe your printer’s toner cartridges are recyclable. Fortunately ours are. But regardless of that, we use a lot of unfriendly ink, and it costs a lot too! Always at the forefront of green efforts, the Dutch, and more specifically, a company called Spranq, created an eco-friendly font called Ecofont. Because there are holes pervading each [...]
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