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	<title>blog GAMIL: an insider look at design &#187; graphic design</title>
	<atom:link href="http://www.gamil.com/tag/graphic-design/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.gamil.com</link>
	<description>elements of inspiration and moments of distraction from a small design firm</description>
	<lastBuildDate>Thu, 19 Nov 2009 15:47:15 +0000</lastBuildDate>
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			<item>
		<title>Robyn Hitchcock, I Often Dream of Trains in New York DELUXE Edition</title>
		<link>http://www.gamil.com/2009/11/19/robyn-hitchcock-often-dream-trains-new-york/</link>
		<comments>http://www.gamil.com/2009/11/19/robyn-hitchcock-often-dream-trains-new-york/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 15:47:15 +0000</pubDate>
		<dc:creator>britt</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Gamil]]></category>
		<category><![CDATA[Local: Raleigh & Beyond]]></category>
		<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[Shopping]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[I often dream of trains]]></category>
		<category><![CDATA[I often dream of trains in New York]]></category>
		<category><![CDATA[illustration]]></category>
		<category><![CDATA[product design]]></category>
		<category><![CDATA[Raleigh & Beyond]]></category>
		<category><![CDATA[Robyn Hitchcock]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[Yep Roc]]></category>

		<guid isPermaLink="false">http://www.gamil.com/?p=1810</guid>
		<description><![CDATA[Gamil Design worked with Yep Roc and Robyn Hitchcock to create a deluxe CD package for a limited Deluxe Edition of &#8220;I Often Dream of Trains in New York&#8221;. The classic looking CD package unfolds and transforms into a phenakistoscope, or moving picture machine. Original CD and DVD artwork can be viewed as animations through [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1812" class="wp-caption aligncenter" style="width: 485px"><img class="size-full wp-image-1812" title="Robyn Hitchcock" src="http://www.gamil.com/wp-content/uploads/2009/11/rh-front1bloggamil.jpg" alt="I Often Dream of Trains in New York DELUXE EDITION" width="475" height="293" /><p class="wp-caption-text">I Often Dream of Trains in New York DELUXE EDITION</p></div>
<p>Gamil Design worked with <a onclick="javascript:pageTracker._trackPageview('/outbound/article/www.yeproc.com');" href="http://www.yeproc.com/index.php" target="_blank">Yep Roc</a> and Robyn Hitchcock to create a deluxe CD package for a limited Deluxe Edition of &#8220;I Often Dream of Trains in New York&#8221;. The classic looking CD package unfolds and transforms into a <a href="http://en.wikipedia.org/wiki/Phenakistoscope" target="_blank">phenakistoscope</a>, or moving picture machine. Original CD and DVD artwork can be viewed as animations through the included viewer. Gamil developed and produced the package concept, design and artwork. Each part of this deluxe package was made in the USA. <a href="http://store.yeproc.com/album.php?id=14731" target="_blank">This Deluxe Edition can be purchased at Yep Roc!</a></p>
<div id="attachment_1813" class="wp-caption aligncenter" style="width: 485px"><img class="size-full wp-image-1813" title="Robyn Hitchcock" src="http://www.gamil.com/wp-content/uploads/2009/11/rhbloggamil.jpg" alt="The Deluxe Edition Set" width="475" height="301" /><p class="wp-caption-text">Robyn Hitchcock Deluxe Edition</p></div>
<div id="attachment_1811" class="wp-caption aligncenter" style="width: 485px"><img class="size-full wp-image-1811" title="Robyn Hitchcock" src="http://www.gamil.com/wp-content/uploads/2009/11/rh-assembledbloggamil.jpg" alt="Robyn Hitchcock Phenakistoscope Assembled" width="475" height="315" /><p class="wp-caption-text">Robyn Hitchcock Phenakistoscope Assembled</p></div>
<p>Check out the video below that Yep Roc put together showing the phenakistoscope in action!<br />
<object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/gePP_bR8NPY&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/gePP_bR8NPY&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Blue Flame Tattoo gets a new website</title>
		<link>http://www.gamil.com/2009/11/18/blue-flame-tattoo-new-website/</link>
		<comments>http://www.gamil.com/2009/11/18/blue-flame-tattoo-new-website/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 22:34:22 +0000</pubDate>
		<dc:creator>britt</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Gamil]]></category>
		<category><![CDATA[Local: Raleigh & Beyond]]></category>
		<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[Blue Flame Tattoo]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[Piercing]]></category>
		<category><![CDATA[tattoo]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.gamil.com/?p=1768</guid>
		<description><![CDATA[
Blue Flame Tattoo came to Gamil Design wanting a new website that was simple yet decorative, and able to accommodate large galleries for each of the artist. We designed a custom Wordpress theme which includes a homepage slideshow. Check out our portfolio site for more information on the project. or check out the new Blue [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-1803" title="Blue Flame Tattoo Homepage" src="http://www.gamil.com/wp-content/uploads/2009/11/bf-bloggamil1.jpg" alt="Blue Flame Tattoo Homepage" width="475" height="391" /></p>
<p>Blue Flame Tattoo came to Gamil Design wanting a new website that was simple yet decorative, and able to accommodate large galleries for each of the artist. We designed a custom Wordpress theme which includes a homepage slideshow. <a href="http://design.gamil.com/2009/10/tattoo-piercing-cms-gallery-website/" target="_blank">Check out our portfolio site for more information on the project.</a> or check out the new <a href="http://www.blueflametattoo.com/" target="_blank">Blue Flame Tattoo website.</a></p>
<p><img class="aligncenter size-full wp-image-1804" title="Blue Flame Tattoo Gallery" src="http://www.gamil.com/wp-content/uploads/2009/11/bf-bloggamil2.jpg" alt="Blue Flame Tattoo Gallery" width="475" height="391" /></p>
<p><img class="aligncenter size-full wp-image-1805" title="Blue Flame Tattoo Gallery Image" src="http://www.gamil.com/wp-content/uploads/2009/11/bf-bloggamil3.jpg" alt="Blue Flame Tattoo Gallery Image" width="475" height="391" /></p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Away We Go Movie Poster and Trailer</title>
		<link>http://www.gamil.com/2009/05/07/away-we-go-movie-poster-and-trailer/</link>
		<comments>http://www.gamil.com/2009/05/07/away-we-go-movie-poster-and-trailer/#comments</comments>
		<pubDate>Thu, 07 May 2009 14:34:48 +0000</pubDate>
		<dc:creator>britt</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Away We Go]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[Hand Lettering]]></category>
		<category><![CDATA[illustration]]></category>
		<category><![CDATA[Movie]]></category>
		<category><![CDATA[poster]]></category>
		<category><![CDATA[trailer]]></category>
		<category><![CDATA[type]]></category>
		<category><![CDATA[typography]]></category>

		<guid isPermaLink="false">http://www.gamil.com/?p=1396</guid>
		<description><![CDATA[
A couple years ago Beth wrote about the yU+co title sequence for The Bee Movie. Well it is about time for us to take note of another movie that has beautiful Typography and Illustration. I saw the Trailer for &#8220;Away We Go&#8221; a month or so ago, and it has been on my mind often. [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1397" class="wp-caption aligncenter" style="width: 460px"><img class="size-full wp-image-1397" src="http://www.gamil.com/wp-content/uploads/2009/05/away_we_go-web.jpg" alt="away_we_go-web" width="450" height="695" /><p class="wp-caption-text">Away We Go Movie Poster</p></div>
<p style="text-align: center;">
<p>A couple years ago Beth wrote about the <a href="http://www.gamil.com/2007/11/13/yuco-title-sequence-makes-the-bee-movie-worth-seeing/" target="_blank">yU+co title sequence for The Bee Movie</a>. Well it is about time for us to take note of another movie that has beautiful Typography and Illustration. I saw the <a href="http://www.apple.com/trailers/focus_features/awaywego/" target="_blank">Trailer</a> for &#8220;Away We Go&#8221; a month or so ago, and it has been on my mind often. I absolutely love the movie poster (above) with the mix of photography, illustrated background, and Hand-Lettered Type.</p>
<p>Away We Go comes out in Theaters June 12, 2009.</p>
<p>(below are stills from the Trailer)</p>
<p><img class="aligncenter size-full wp-image-1400" src="http://www.gamil.com/wp-content/uploads/2009/05/awg-whenitcomes.jpg" alt="awg-whenitcomes" width="450" height="192" /></p>
<p><img class="aligncenter size-full wp-image-1399" src="http://www.gamil.com/wp-content/uploads/2009/05/awg-neversettle.jpg" alt="awg-neversettle" width="450" height="190" /></p>
<p><img class="aligncenter size-full wp-image-1401" src="http://www.gamil.com/wp-content/uploads/2009/05/awg.jpg" alt="awg" width="450" height="192" /></p>
<p><img class="aligncenter size-full wp-image-1398" src="http://www.gamil.com/wp-content/uploads/2009/05/awg-comingsoon.jpg" alt="awg-comingsoon" width="450" height="191" /></p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>That Special McDonalds Feelin&#8217;</title>
		<link>http://www.gamil.com/2009/02/23/that-special-mcdonalds-feelin/</link>
		<comments>http://www.gamil.com/2009/02/23/that-special-mcdonalds-feelin/#comments</comments>
		<pubDate>Mon, 23 Feb 2009 23:03:45 +0000</pubDate>
		<dc:creator>beth</dc:creator>
				<category><![CDATA[Culture-Nightlife-Music-Restaurants]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Local: Raleigh & Beyond]]></category>
		<category><![CDATA[drive thru]]></category>
		<category><![CDATA[fast food]]></category>
		<category><![CDATA[food and drink]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[McDonalds]]></category>
		<category><![CDATA[Raleigh & Beyond]]></category>
		<category><![CDATA[signage]]></category>
		<category><![CDATA[transportation]]></category>
		<category><![CDATA[wayfinding]]></category>

		<guid isPermaLink="false">http://gamil.com/?p=1193</guid>
		<description><![CDATA[
This signage for the brand new McDonalds, on the corner of Boylan and Peace Street in Raleigh, pretty much sums up my own mental turmoil upon going there. MMMM&#8230;fries&#8230;no, it&#8217;s bad for me&#8230;.mmmmmm&#8230;no I should support local businesses&#8230;french fries mmmmm&#8230;no!&#8230;mmmmm.
]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1194" title="mcdonalds" src="http://gamil.com/wp-content/uploads/2009/02/mcdonalds.jpg" alt="" width="450" height="364" /></p>
<p>This signage for the brand new McDonalds, on the corner of Boylan and Peace Street in Raleigh, pretty much sums up my own mental turmoil upon going there. MMMM&#8230;fries&#8230;no, it&#8217;s bad for me&#8230;.mmmmmm&#8230;no I should support local businesses&#8230;french fries mmmmm&#8230;no!&#8230;mmmmm.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Evolution of Brands</title>
		<link>http://www.gamil.com/2009/01/29/the-evolution-of-brands/</link>
		<comments>http://www.gamil.com/2009/01/29/the-evolution-of-brands/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 22:26:13 +0000</pubDate>
		<dc:creator>ty</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[coke]]></category>
		<category><![CDATA[ford]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[heinz]]></category>
		<category><![CDATA[morton salt]]></category>
		<category><![CDATA[pepsi]]></category>
		<category><![CDATA[tropicana]]></category>
		<category><![CDATA[wal-mart]]></category>

		<guid isPermaLink="false">http://gamil.com/?p=1144</guid>
		<description><![CDATA[In the United States our history is represented by brand not blood. The great lineage&#8217;s of power are the likes of Coke, Ford and Wal-Mart. In antique stores and ol&#8217; timey restaurants, nostalgia is represented by old promotional signs that  never were meant to be collectible. With that in mind, sales is sales and even [...]]]></description>
			<content:encoded><![CDATA[<p>In the United States our history is represented by brand not blood. The great lineage&#8217;s of power are the likes of Coke, Ford and Wal-Mart. In antique stores and ol&#8217; timey restaurants, nostalgia is represented by old promotional signs that  never were meant to be collectible. With that in mind, sales is sales and even brands that rely on being &#8216;old reliable&#8217;, <a href="http://www.neatorama.com/2009/01/22/stories-behind-10-famous-food-logos/">update for the times</a>.</p>
<div id="attachment_1145" class="wp-caption alignnone" style="width: 460px"><a href="http://gamil.com/wp-content/uploads/2009/01/mortonsaltgirl.jpg"><img class="size-full wp-image-1145" src="http://gamil.com/wp-content/uploads/2009/01/mortonsaltgirl.jpg" alt="When it rains it pours...in a cute dress" width="450" height="404" /></a><p class="wp-caption-text">When it rains it pours...in a cute dress</p></div>
<p>Sometimes its sad when they take your pickle away but hey, they have been <a href="http://www.slashfood.com/2009/01/21/heinz-retires-the-gherkin/">shrinking it for years</a>.</p>
<div id="attachment_1146" class="wp-caption alignnone" style="width: 460px"><a href="http://gamil.com/wp-content/uploads/2009/01/heinz.jpg"><img class="size-full wp-image-1146" src="http://gamil.com/wp-content/uploads/2009/01/heinz.jpg" alt="Have you seen my gherkin?" width="450" height="450" /></a><p class="wp-caption-text">Have you seen my gherkin?</p></div>
<p>Sometimes it gets to modern for my tastes&#8230; too san-serif-euro not enough juice.</p>
<div id="attachment_1147" class="wp-caption alignnone" style="width: 435px"><a href="http://gamil.com/wp-content/uploads/2009/01/tropioj.jpg"><img class="size-full wp-image-1147" src="http://gamil.com/wp-content/uploads/2009/01/tropioj.jpg" alt="Too Madison Ave not enough Indian River..." width="425" height="161" /></a><p class="wp-caption-text">too Madison Ave not enough Indian River...</p></div>
<p>and I never have liked Pepsi and now it has a loose end. What does it men when your<a href="http://www.underconsideration.com/brandnew/archives/pepsi_new_bottles.php"> yin/yang gets &#8216;young&#8217;.</a></p>
<div id="attachment_1148" class="wp-caption alignnone" style="width: 435px"><a href="http://gamil.com/wp-content/uploads/2009/01/pepsi.jpg"><img class="size-full wp-image-1148" src="http://gamil.com/wp-content/uploads/2009/01/pepsi.jpg" alt="Change we won't drink." width="425" height="190" /></a><p class="wp-caption-text">Change we wont drink.</p></div>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Be eco-friendly&#8230;with your font!</title>
		<link>http://www.gamil.com/2009/01/07/be-eco-friendlywith-your-font/</link>
		<comments>http://www.gamil.com/2009/01/07/be-eco-friendlywith-your-font/#comments</comments>
		<pubDate>Wed, 07 Jan 2009 23:31:00 +0000</pubDate>
		<dc:creator>beth</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Green]]></category>
		<category><![CDATA[software & computers]]></category>
		<category><![CDATA[ecofont]]></category>
		<category><![CDATA[font]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[ink]]></category>
		<category><![CDATA[ink cartridge]]></category>
		<category><![CDATA[printer]]></category>
		<category><![CDATA[recycling]]></category>
		<category><![CDATA[Spranq]]></category>
		<category><![CDATA[toner]]></category>
		<category><![CDATA[typeface]]></category>
		<category><![CDATA[typography]]></category>

		<guid isPermaLink="false">http://gamil.com/?p=1100</guid>
		<description><![CDATA[Maybe your printer&#8217;s toner cartridges are recyclable. Fortunately ours are. But regardless of that, we use a lot of unfriendly ink, and it costs a lot too! Always at the forefront of green efforts, the Dutch, and more specifically, a company called Spranq, created an eco-friendly font called Ecofont. Because there are holes pervading each [...]]]></description>
			<content:encoded><![CDATA[<p>Maybe your printer&#8217;s <a title="recycle toner cartridges" href="http://www.recycle4charity.com/store.tpl?rnd=4033&amp;cart=41024907-4CC6-49EA-876C-16A23E5AC5CD&amp;" target="_blank">toner cartridges are recyclable</a>. Fortunately ours are. But regardless of that, we use a lot of unfriendly ink, and it costs a lot too! Always at the forefront of green efforts, the Dutch, and more specifically, a company called <a title="Spranq" href="http://www.ecofont.eu/look_at_ecofont_en.html" target="_blank">Spranq</a>, created an eco-friendly font called Ecofont. Because there are holes pervading each letter (originally based off of Vera Sans), the font uses 20% less ink than standard fonts. It&#8217;s a <a title="Ecofont" href="http://www.ecofont.eu/look_at_ecofont_en.html" target="_blank">free download</a> too! Now, if I can think of something to use it for beyond the sterotyped <a title="movie marquis" href="http://www.htmarket.com/3962.html" target="_blank">movie marquis type</a>, I&#8217;ll be golden (and green)!</p>
<p><a title="ecofont" href="http://www.ecofont.eu/look_at_ecofont_en.html" target="_blank"><img class="alignnone size-full wp-image-1101" title="ecofont_tekstvoorbeeld" src="http://gamil.com/wp-content/uploads/2009/01/ecofont_tekstvoorbeeld.jpg" alt="" width="450" height="109" /></a></p>
<p>via <a title="Cool Hunting" href="http://www.coolhunting.com/archives/2009/01/spranq_ecofont.php" target="_blank">Cool Hunting</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Naughty or Nice?</title>
		<link>http://www.gamil.com/2008/12/17/naughty-or-nice/</link>
		<comments>http://www.gamil.com/2008/12/17/naughty-or-nice/#comments</comments>
		<pubDate>Wed, 17 Dec 2008 16:22:42 +0000</pubDate>
		<dc:creator>beth</dc:creator>
				<category><![CDATA[Blog and Surf]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Local: Raleigh & Beyond]]></category>
		<category><![CDATA[christmas]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[greeting]]></category>
		<category><![CDATA[Naughty or Nice]]></category>
		<category><![CDATA[R+M]]></category>
		<category><![CDATA[Santa]]></category>
		<category><![CDATA[social marketing]]></category>

		<guid isPermaLink="false">http://gamil.com/?p=1092</guid>
		<description><![CDATA[
Check out what your Christmas will look like this year! A fellow Raleigh design agency, R+M (and also friends!), put this fun li&#8217;l setting together. No matter whether you are deemed Naughty or Nice, you&#8217;ll surely be able to blow some time finding the hidden Christmas gems.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rmagency.com/NorN/"><img class="alignnone size-medium wp-image-1094" title="Naughty or Nice" src="http://gamil.com/wp-content/uploads/2008/12/picture-26-300x143.png" alt="" width="300" height="143" /></a></p>
<p><a title="Naughty or Nice" href="http://www.rmagency.com/NorN/" target="_blank">Check out </a>what your Christmas will look like this year! A fellow Raleigh design agency, <a title="R+M Agency" href="http://www.rmagency.com/NorN/" target="_blank">R+M</a> (and also friends!), put this fun li&#8217;l setting together. No matter whether you are deemed Naughty or Nice, you&#8217;ll surely be able to blow some time finding the hidden Christmas gems.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Twitter&#8230;more powerful than Motrin.</title>
		<link>http://www.gamil.com/2008/11/19/twittermore-powerful-than-motrin/</link>
		<comments>http://www.gamil.com/2008/11/19/twittermore-powerful-than-motrin/#comments</comments>
		<pubDate>Wed, 19 Nov 2008 15:00:15 +0000</pubDate>
		<dc:creator>beth</dc:creator>
				<category><![CDATA[Blog and Surf]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Culture-Nightlife-Music-Restaurants]]></category>
		<category><![CDATA[Shopping]]></category>
		<category><![CDATA[software & computers]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Baby Owner's Manual]]></category>
		<category><![CDATA[baby sling]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[motherhood]]></category>
		<category><![CDATA[motrin]]></category>
		<category><![CDATA[product design]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Taxi]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://gamil.com/?p=1040</guid>
		<description><![CDATA[ 
The pain reliever, Motrin, lost a major bonding opportunity by poking fun at new moms who use baby slings and other &#8220;close to the body&#8221; carriers. A new online and magazine ad was pulled Monday with an apology on their home page due to thousands and thousands of twitter comments by outraged moms and blogs [...]]]></description>
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<p>The pain reliever, <a title="Motrin" href="http://motrin.com/?utm_campaign=Adult%20-%20Branded%202008&amp;utm_source=google&amp;utm_medium=cpc&amp;utm_content=Motrin&amp;utm_term=Motrin" target="_blank">Motrin</a>, lost a major bonding opportunity by poking fun at new moms who use baby slings and other &#8220;close to the body&#8221; carriers. A new online and magazine ad was pulled Monday with an <a title="Motrin apology" href="http://motrin.com/?utm_campaign=Adult%20-%20Branded%202008&amp;utm_source=google&amp;utm_medium=cpc&amp;utm_content=Motrin&amp;utm_term=Motrin" target="_blank">apology on their home page</a> due to thousands and thousands of twitter comments by outraged moms and blogs around the world analyzing the intent of the ad. From there, the big guys then had to pay attention and report on it as well. Check out <a href="http://adage.com/digital/article?article_id=132622" target="_blank">Advertising Age article </a>on it.</p>
<p>Designed by <a href="http://www.taxi.ca/" target="_blank">Taxi</a> to possibly follow (or knock off) the look and humor of &#8220;The Baby Owner&#8217;s Manual,&#8221; the ad, instead sounds like a snide and snarky &#8220;I&#8217;m too cool to be a mom, but I do have a baby,&#8221; woman who generally looks down on the very idea of bonding or closeness. One line in the ad even uses the &#8220;s&#8221; word, the one word definition of cynicism: &#8220;Supposedly it&#8217;s a real bonding experience&#8230;&#8221;</p>
<p><a href="http://www.amazon.com/Baby-Owners-Manual-Instructions-Trouble-Shooting/dp/1931686238" target="_blank"><img class="size-full wp-image-1042" title="babyowner" src="http://gamil.com/wp-content/uploads/2008/11/babyowner.jpg" alt="&quot;Baby Owner's Manual: operating instructions, trouble-shooting tips, and advice on first year maintenance&quot;" width="167" height="220" /></a></p>
<p>I&#8217;d bet too that Motrin has incured the ire of every baby carrier brand out there, as the ad is flat out insulting to them. We all know many many ergonomic studies are done, safety studies and R&amp;D development in order to design baby slings and alleviate or reduce fatigue and pain from repetitive hours of carrying a baby (a wriggling extra 10-20lbs) each day. The ad negates that honest intention and declares the slings themselves as the reason for back pain.</p>
<p>And, yes, Mom&#8217;s are &#8220;supposedly&#8221; a huge market. But the ad could only appeal to that niche market segment, as motherhood is everything to mothers but not really an empathetic or understood state of being for others. So the only people who truly understand the ad are pissed off. AND, the ad was supposed to coincide with International baby wearing month! Now that&#8217;s funny.</p>
<p>Ultimately, it&#8217;s an interesting study— what makes sense to a design team might not hit the target market the same way. And the incredible power of social media will amplify the resulting consumer tantrum to a level that makes the ad agency wish they&#8217;d never left the house.</p>
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		<title>Design Your Own Fabric</title>
		<link>http://www.gamil.com/2008/11/14/design-your-own-fabric/</link>
		<comments>http://www.gamil.com/2008/11/14/design-your-own-fabric/#comments</comments>
		<pubDate>Fri, 14 Nov 2008 23:04:36 +0000</pubDate>
		<dc:creator>ty</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Local: Raleigh & Beyond]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[crafts]]></category>
		<category><![CDATA[etsy]]></category>
		<category><![CDATA[fabric]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[handmaidens]]></category>
		<category><![CDATA[interior design]]></category>
		<category><![CDATA[north carolina]]></category>
		<category><![CDATA[Raleigh & Beyond]]></category>
		<category><![CDATA[spoonflower]]></category>
		<category><![CDATA[textile design]]></category>

		<guid isPermaLink="false">http://gamil.com/?p=1033</guid>
		<description><![CDATA[Can&#8217;t find the exact fabric you are looking for? Never fear. Design and print your own with help from Spoonflower.
Hey, I hate to brag on the creative scene in North Carolina but Mebane is the home of this online service for the ultimate in DYI fabric fun! The crafting revolution is going tech in all [...]]]></description>
			<content:encoded><![CDATA[<p>Can&#8217;t find the exact fabric you are looking for? Never fear. Design and print your own with help from <a href="http://www.spoonflower.com/welcome" target="_blank">Spoonflower.</a></p>
<div id="attachment_1034" class="wp-caption alignnone" style="width: 310px"><a href="http://gamil.com/wp-content/uploads/2008/11/3020904372_623a93e6a4.jpg"><img class="size-medium wp-image-1034" src="http://gamil.com/wp-content/uploads/2008/11/3020904372_623a93e6a4-300x211.jpg" alt="calendar dreams..." width="300" height="211" /></a><p class="wp-caption-text">calendar dreams...</p></div>
<p>Hey, I hate to brag on the creative scene in North Carolina but Mebane is the home of this online service for the ultimate in DYI fabric fun! The crafting revolution is going tech in all the right ways with sites like <a href="http://www.etsy.com/" target="_blank">Etsy</a> and Raleigh based groups like <a href="http://www.thehandmaidens.com/" target="_blank">The Handmaidens.<br />
</a></p>
<div id="attachment_1035" class="wp-caption alignnone" style="width: 310px"><a href="http://gamil.com/wp-content/uploads/2008/11/2768459413_32a59f21ee.jpg"><img class="size-medium wp-image-1035" src="http://gamil.com/wp-content/uploads/2008/11/2768459413_32a59f21ee-300x198.jpg" alt="pretty bird..." width="300" height="198" /></a><p class="wp-caption-text">pretty bird...</p></div>
<p>Upload your ideas and get sewing your dream weaver fantasies today&#8230;</p>
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		<title>&#8220;YES WE DID&#8221; by Shepard Fairey</title>
		<link>http://www.gamil.com/2008/11/08/yes-we-did-by-shepard-fairey/</link>
		<comments>http://www.gamil.com/2008/11/08/yes-we-did-by-shepard-fairey/#comments</comments>
		<pubDate>Sun, 09 Nov 2008 03:47:25 +0000</pubDate>
		<dc:creator>beth</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Culture-Nightlife-Music-Restaurants]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[counter culture]]></category>
		<category><![CDATA[election]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[MoveOn]]></category>
		<category><![CDATA[obama]]></category>
		<category><![CDATA[pop-art]]></category>
		<category><![CDATA[poster]]></category>
		<category><![CDATA[Shepard Fairey]]></category>
		<category><![CDATA[yes we did]]></category>

		<guid isPermaLink="false">http://gamil.com/?p=1011</guid>
		<description><![CDATA[
The graphic design of the Obama campaign has just been sick&#8230;always on target, great looking, incredibly easy to get the message, and even hip when it needed to be. Add to that all the unofficial campaign artwork and the visuals succeeded in carrying politics into counter culture and back again. Shepard Fairey&#8217;s iconic Obama posters [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://obeygiant.com/" target="_blank"><img class="alignnone size-full wp-image-1012" title="shepsticker" src="http://gamil.com/wp-content/uploads/2008/11/shepsticker.gif" alt="" width="220" height="291" /></a></p>
<p>The graphic design of the <a title="Obama Campaign" href="http://www.barackobama.com/index.php" target="_blank">Obama campaign</a> has just been sick&#8230;always on target, great looking, incredibly easy to get the message, and even hip when it needed to be. Add to that all the <a title="Obama Art Report" href="http://www.obamaartreport.com/" target="_blank">unofficial campaign artwork</a> and the visuals succeeded in carrying <a title="Artists for Obama" href="http://store.barackobama.com/Artists_for_Obama_s/1018.htm" target="_blank">politics into counter culture</a> and back again. Shepard Fairey&#8217;s iconic Obama posters contributed greatly to that movement.</p>
<p>Although I&#8217;m very happy the election is finally over and the transition to a change in government has officially begun, I have to admit that from the perspective of a graphic designer, I will miss seeing Obama&#8217;s consistent campaign continue to unfold, evolve and inspire.</p>
<p>Apparently <a title="MoveOn" href="http://moveon.org/" target="_blank">MoveOn.org</a> realized that many people might feel the way I do.<a title="Obey Giant" href="http://obeygiant.com/" target="_blank"> Shepard Fairey </a>designed a follow-up poster to his original HOPE/CHANGE/PROGRESS versions that encapsulate both the win and the message. Looking  modern and classic all at once, Shepard Fairey&#8217;s poster inspired the Obama masses to get out their wallets one more time.</p>
<p>There were a total of 5000 posters printed and hand numbered. Some undisclosed percentage of those numbered posters were also signed. MoveOn members could buy the basic unsigned poster for $90 ($80 plus shipping), or they could upgrade by adding Shepard Fairey&#8217;s signature for another $420 ($500 total plus shipping). I had decided I would just by the $80 version and then carry it around with me until I somehow ran into Shepard Fairey myself, thrusting the poster in his face and asking him for his autograph.</p>
<p>Unfortunately, the posters all sold out (signed and unsigned) before I got a chance to get to my computer. I guess I&#8217;ll just have to wait til Obama gets his puppy and Fairey does an iconic portrait of it. I hope it&#8217;s a pitbull with lipstick.</p>
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