BRAND NEW’s V-day Redesign

February 12, 2010

Valentine's Day Rebranding (via BRAND NEW)

Today over at BRAND NEW (a fabulous site that shows before and afters, as well as sharing of opinions of corporate re-branding efforts) there is a great post about Valentines Day. If you live in one of the countries that celebrates this holiday with all the pink, red, chocolates, and roses… You’ve seen some tasteful Valentines “things” but moreso MANY untasteful, ugly, and tacky Valentines things.

A few of the writers of BRAND NEW took on the challenge of Redesigning Valentine’s day. They tackled the Heart as an icon, the color pallette, as well as Cupid.

Below are the new “Cupids”…

Love Puppy by Jessica Hische (via BRAND NEW)

Chief Valentine Officer by Amanda Woodward (via BRAND NEW)

Heart Worm by Von Glitschka (via BRAND NEW)

What do you think about their effort? Like it or hate it, cast your vote here!

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Tags: , Blog, BRAND NEW, Cupid, Design, Puppy, Rebranding, Valentine, Valentine's Day